After the 1980s, production's move from analog to digital further expanded possibilities. In popular music, then, producers like George Martin, Phil Spector and Brian Eno led its evolution into its present use of elaborate techniques and unrealistic sounds, creating songs impossible to originate live. Īdvances in recording technology, especially the 1940s advent of tape recording-which Les Paul promptly innovated further to develop multitrack recording -and the 1950s rise of electronic instruments, turned record production into a specialty. Record producers' precursors were 'A&R men,' who likewise could blend entrepreneurial, creative, and technical roles, but often exercised scant creative influence, as record production still focused, into the 1950s, on simply improving the record's sonic match to the artists' own live performance. Some producers are their own engineers, operating the technology across the project: preproduction, recording, mixing, and mastering. Conversely, some artists do their own production. If employing only synthesized or sampled instrumentation, the producer may be the sole artist.

Varying by project, the producer may also choose all of the artists, or openly perform vocals with them.

The executive producer, on the other hand, enables the recording project through entrepreneurship, and an audio engineer operates the technology. The music producer, or simply the producer, is likened to a film director. Music executive, recording engineer, executive producer, film producer, A&RĪ music producer or record producer is a recording project's creative and technical leader, commanding studio time and coaching artists, and in popular genres typically creates the song's very sound and structure.

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